Founded in 2000
The namesake label began after Mara Hoffman graduated from Parsons.
Founded in 2000, the Mara Hoffman label began after its namesake designer graduated from Parsons School of Design. The women's clothing brand is known for color, prints, and bold shapes. In 2015, it shifted to a sustainability framework that guides design and manufacturing practices, fabric and material selection, and participation in social justice movements. The company describes its approach as an evolving set of principles, with a focus on reducing its environmental footprint and extending the life of garments. Its story also addresses mindful fashion habits and clothing as a means of expression and creativity. In 2023, Mara Hoffman received the CFDA Fashion Award for Environmental Sustainability. The website notes a 24-year run for the label and announces a new creative direction and visual storytelling iteration.
Disclosure: Profile information has been compiled from publicly available sources and has not yet been verified by the business.
Category illustration. Illustrative image for this category. Not provided by the business.
The namesake label began after Mara Hoffman graduated from Parsons.
A framework adopted in 2015 guides company practices and choices.
Received the 2023 Fashion Award for Environmental Sustainability.
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