Southern United States Trade Association (SUSTA)

Practical export support is at the center of this New Orleans nonprofit's work. The Southern United States Trade Association facilitates trade between small to medium-sized Southern U.S. companies and overseas importers, with a focus on food and agricultural products. Its Global Events program gives companies opportunities to join trade missions and exhibit in pavilions at trade shows. Through 50% CostShare, eligible companies can apply for reimbursement of half their international marketing expenses, including foreign advertising and product sampling with international retailers. The complimentary Export Helpline connects eligible companies with an industry-recognized expert for questions about the export process, from market research to export pricing. SUSTA has worked with Departments of Agriculture since 1973 to support exports and the region's economic well-being.