Mike Lee Real Estate

In San Francisco, this residential real estate business works with developers creating high-end homes. The work begins before a property reaches the market, with property sourcing, market analysis, resale strategy, and negotiation supporting acquisition decisions. Development and design services include input on floor plans, layouts, materials, finishes, fixtures, color, and functionality, viewed from the perspective of the eventual buyer. Once a home is complete, services move to pricing, staging, creative direction, marketing, and launch strategy. The business then handles negotiation and the final sale, carrying a property from acquisition through its market launch and closing. Its focus is residential development in San Francisco, rather than a general range of property types.