Founded in 1974
The agency was started by Steve Atkins and his father, Chip.
A seven-day launch for the Texas Secretary of State Census helped secure over $500 million in federal funding. The Atkins Group is an independent strategy and creative firm founded in 1974, working with brands, causes, and communities to address real problems. Its services include audience and behavior research, brand voice and visual identity, experiences, content, and paid media planning and buying. The firm also develops interactive marketing tools, measures campaign performance, and works to support business growth. Its project work spans tourism, healthcare, senior living, museums, and public initiatives. Examples include destination marketing for Huntington Beach and Visit Plano, hospital awareness campaigns, and a statewide litter cleanup effort for the Tennessee Department of Transportation. The firm is based in San Antonio, Texas.
Disclosure: Profile information has been compiled from publicly available sources and has not yet been verified by the business.
Representative photos. Illustrative images for this category, not photos of The Atkins Group and not provided by the business.
The agency was started by Steve Atkins and his father, Chip.
Research into behaviors, motivations, and connections informs brand wo
Strategic planning and buying across traditional and non-traditional m
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