People-First Tourism Inc.

Tourism consulting helps destinations identify, curate, and promote authentic local experiences. The work connects community entrepreneurs, attractions, and hospitality partners with visitors seeking experiences rooted in a place's distinctive character. People-First Tourism works with destinations to align experiences with their brand promises and makes selected offerings available through industry partners. It also uses analytics to assess community livability, resident and visitor happiness, and acceptance of visitor densities across seasons. The company supports tourism partnerships and destination competitiveness through collaboration among industry, community, and government stakeholders. It is based in Raleigh, North Carolina.