Marketing Strategy
Positioning, audience research, and planning for organizations of vari
The Gaygency
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About The Gaygency
Marketing strategy, advertising, websites, and data services are offered by this LGBTQ+-owned agency. The Gaygency works with solo founders, startups, established businesses, national brands, and corporate teams. Its Spectrum System covers positioning, audience research, planning, site and campaign development, launch support, and data-informed optimization. The agency also provides paid media targeting through a proprietary dataset of more than one million verified LGBTQ+ consumers who opted in, with data secured in a cryptographic hash. Its Open Book dashboard combines business, advertising, sales, and email data into one view for monitoring performance. The agency is NGLCC certified and a NYC-certified Minority Business Enterprise. It is based in New York City.
Disclosure: Profile information has been compiled from publicly available sources and has not yet been verified by the business.
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Services & specialities
Highlights
LGBTQ+ Data
Proprietary targeting dataset with more than one million verified cons
Open Book Dashboard
A single dashboard combines business, advertising, sales, and email da
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