Analogy

In New York City, Analogy is a design consultancy focused on culture and lifestyle. It turns stories into visual and experiential brand work intended to connect with audiences online and off. Services include branding and design, with work shaped around a brand's audience, product, and visual language. The consultancy also creates motion graphics and animation for brands, entertainment, film, music, and other stories, from logo animation and social content to narrative pieces and broadcast graphics. For digital experiences, Analogy researches audience interactions and maps user journeys. It also develops prototypes to refine those journeys, then builds and codes streamlined digital products with backend and frontend components. The company describes itself as three partners with experience collaborating with agencies, brands, and media projects.