Communication strategy
Develops communications plans shaped around each brand's goals.
Communication strategy is one of the services offered by Alissa Neil PR, an outsourced communications team working with brands in media, technology, kids, and lifestyle. The firm develops strategies around client goals, then shapes brand stories for relevant audiences. Its work includes launch and earned media strategy, messaging, story mining, media relations, amplification, and newsjacking. The team also provides media training and crisis communications, along with media and social audits. Experiential and launch events, speaking engagements, and awards support its broader public relations work. Alissa Neil PR describes a collaborative approach, working as an extension of clients' teams and drawing on 20 years of experience and established relationships with reporters, podcasters, editors, and influencers. Its client examples include Cricut, Harvard Business Review, The Week, Inc. Magazine, and Pocket Outdoor Media.
Disclosure: Profile information has been compiled from publicly available sources and has not yet been verified by the business.
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Develops communications plans shaped around each brand's goals.
Connects brand stories with reporters, editors, and other media.
Offers experiential events and launch event services.
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