ZoCo Design

A healthcare product research and design firm. ZoCo helps healthcare organizations understand and improve product adoption and engagement. Its work examines behavioral, motivational, and workflow factors that shape how patients and providers use digital healthcare products. The firm identifies barriers, prioritizes interventions tied to key metrics, and translates research into actionable design and product decisions. Services include healthcare UX, product strategy, and behavior design, with work spanning apps, software, websites, prototypes, product positioning, and design systems. ZoCo also designs around clinical realities, provider workflows, and patient behavior in everyday care settings. Its case studies include projects involving autism care, pediatric patient safety, chronic condition management, and clinical documentation. ZoCo brings together senior healthcare leaders for roundtable discussions focused on sharing insights and processing industry challenges.