Pet Brand Strategy
Brand identity, positioning, naming, and launch development for pet co
ReelPaws
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About ReelPaws
ReelPaws provides full-service creative marketing for pet and veterinary brands from its Chicago studio. Services include brand strategy and identity, packaging, market research, positioning, naming, recipe formulation, web design, e-commerce, Amazon management, paid media, SEO, and social strategy. The agency also develops campaigns, supports new product launches, and offers retail, distribution, manufacturing, and sales consulting. Its production work includes commercial photography, video, 4K cinema, 3D animation, on-location content, and animal casting through a large database of trained animal talent. ReelPaws works with startups, corporations, trade associations, and established brands. It specializes in the companion animal space and is based in Chicago, Illinois.
Disclosure: Profile information has been compiled from publicly available sources and has not yet been verified by the business.
Representative photos. Illustrative images for this category, not photos of ReelPaws and not provided by the business.
At a glance
- Service area
- United States, international markets
- Team
- Founder and Head of Creative Strategy Andrea Fischetti leads the agency; the team includes strategists, creators, and industry experts.
- Founded
- 2012
- Companion animal marketing
- Largest animal casting database in the world
- Chicago-based production studio
- 4K cinema and 3D animation
- Pet wellness, pharma, and retail distribution expertise
From www.reelpaws.com, checked 22 Oct 2026. Only what the business states on its own website.
Services
- Brand strategy and identity Includes market research, positioning, and naming.
- Packaging Includes packaging design.
- Recipe formulation
- Commercial photography Produced in the Chicago studio and on location.
- Video production Includes commercial and cinematic video.
- Animal talent and casting For film and commercial projects across the United States.
- Web design and development
- E-commerce
- Paid media and national SEO
- Social strategy
- Retail consulting
- Distribution strategy
As listed by ReelPaws. Prices as published by the business and may change.
Services & specialities
Highlights
Chicago Studio
Commercial photography, video, 4K cinema, and 3D animation production.
Animal Casting
Trained animal talent for commercial and film productions across the U
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