Context planning
Identifies cultural moments and environments for brand participation.
Advertising strategy and campaign development are central to this agency's work. Its capabilities include context planning to identify cultural moments and environments where brands can participate, and in-vertising strategy to build internal consensus around campaigns. The agency also designs sponsorship and non-sponsorship activations, develops partnerships, and creates music strategies with artist collaborations. Its approach draws on the perspectives of technologists, storytellers, and artists, with a focus on connecting culture and commerce. Translation has worked in this area for more than 20 years. The agency is based in Brooklyn.
Disclosure: Profile information has been compiled from publicly available sources and has not yet been verified by the business.
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Identifies cultural moments and environments for brand participation.
Designs sponsorship and non-sponsorship partnerships and activations.
Develops music strategies and artist collaborations for brands.
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