Light City
Created the festival concept, strategy, and partnerships.
The studio created Light City, America's first international light festival, leading its concept, strategy, and partnership development. What Works Studio is a Baltimore boutique consultancy that has spent 17 years helping mission-driven organizations address challenges and bring ideas to life. Its work includes brand transformation, marketing strategy, go-to-market planning, cultural and economic development, public messaging, and storytelling. Projects described on its site include repositioning Baltimore's waterfront, building a social presence for Mr. Trash Wheel, and creating a drone show for the University of Maryland Medical Center. The studio also launched What Weekly, a Baltimore arts and culture magazine. Creative partners Brooke Hall and Justin Allen lead the practice, which works with a limited number of organizations each year.
Disclosure: Profile information has been compiled from publicly available sources and has not yet been verified by the business.
Representative photos. Illustrative images for this category, not photos of What Works Studio and not provided by the business.
Created the festival concept, strategy, and partnerships.
Develops brand transformations and integrated marketing strategies.
Creates storytelling and social presence for organizations and project
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